Photograph Name Dr. Deepti Gupta
Email Id deeptisehgal@ddu.du.ac.in Date Of Join
Designation Assistant Professor (Adhoc) Mobile No
Address
Web Page
Educational Qualifications
Degree Institution Year
PhD Department of Commerce, University of Delhi 2021
M.Com Department of Commerce, University of Delhi 2012
B.Com (Honours) Deen Dayal Upadhyaya College,University of Delhi 2010
Career Profile

Assistant Professor (Ad-hoc),07/2013 till Present-Department of Commerce, Deen Dayal Upadhyaya College, University of Delhi ,India.

Administrative Assignments

1. Accompanied Educational Trip to Udaipur and Mount Abu during 20th- 24th March 2014 organized by Department of Commerce,Deen Dayal Upadhyaya College.
2. Faculty Coordinator(Stage Management) in Kalrav,2017, Annual Festival of Deen Dayal Upadhyaya College on 2nd March 2017.
3. Committee Member for Data Compilation in India Today Nielson Commerce College Ranking Survey 2016.
4. Faculty Coordinator(Business Tambola) in Kalrav 2017, Annual Festival of Deen Dayal Upadhyaya College on 3rd March 2017.
5. Accompanied Educational Trip to McLeodganj and Dharamshala during 16th- 20th March 2017 organized by Department of Commerce,Deen Dayal Upadhyaya College.
6. Worked as a Committee Member (Stage Management) at Annual Prize Distribution Function of the college held on 27th April 2017.
7. Performed Polling Booth Duty for conduct of Student Union Elections 2017-18 on 12th September,2017.
8. Faculty Coordinator for Workshop on ‘Digital Marketing’ organized by Department of Commerce and Department of Management Studies in collaboration with CarpeDiem 2K17-18 IIMC & MakeIntern on 21st-22nd September 2017.
9. Faculty Coordinator for FDP on ‘Computerised Accounting System with GST’ organized by Department of Commerce in collaboration with Indian Accounting Association, Delhi Chapter on 5th  October 2017.
10. Faculty Coordinator for the event Clash of Brands in Expanze-the Vistaar’ 2017,Pan DDUC Commerce Festival, Deen Dayal Upadhyaya College held on 26th October,2017.
11. Faculty Budget Coordinator for events organized by Department of Commerce during 2017-18.
12. Faculty Coordinator(AD MAD) in Kalrav 2018, Annual Festival of Deen Dayal Upadhyaya College on 6th April 2018.
13. Worked as a Committee Member (Stage Management) at Annual Prize Distribution Function of the college held on 20th April 2018.
14. Performed Polling Booth Duty for conduct of Student Union Elections 2018-19 on 12th September,2018.
15. Worked as a Committee Member (Stage Management) at Founder’s Day Function of the college held on 25th September 2018.
16. Committee Member(Stage Management) for organizing Farewell cum Retirement Function of Dr. S.K. Garg on 31st December,2018.
17. Committee Member for Data Compilation in The Week-Best College Survey 2018(Academic).
18. Resource Person on the topic ‘Computerized Accounting System with GST’ on 14-15th July 2019 in Add-on Course on  “Online Retailing: An Industry Orientation for Undergraduate Students” organized by Department of Computer Science, Deen Dayal Upadhyaya College,University of Delhi held during 27th June-15th July, 2019.
19. Resource Person in three days intensive hands-on-training on TALLY for Account Office Staff Members during October 9-11,2019 organized by IQAC, Deen Dayal Upadhyaya College.
20. Faculty Coordinator for the event C-Suites in Zucitva 2019, Annual Commerce Festival, Deen Dayal Upadhyaya College.
21. Committee Member for India Inc: Quo Vadis, Corporate Governance Seminar held on 11th October 2018 organized by Department of Commerce, Deen Dayal Upadhyaya College.
22. Committee Member for Preparation of Self Study Report for NAAC (Second Cycle) 2019.
23. Committee Member for Data Compilation in QS I-GAUGE Ranking Survey 2019(Academic).
24. Committee Member for Data Compilation in India Today Group-MDRA Best Colleges Ranking Survey 2019(Academic).
25. Core Team Member for final scrutiny of the IIQA for NAAC SSR Second Cycle 2020.
26. Committee Member for Data Compilation in India Today Group-MDRA Best Colleges Ranking Survey 2020(Academic).
27. Faculty Budget Coordinator for Zucitva 2020,Annual Commerce Festival held on 6-7th March 2020.
28. Faculty Coordinator for an event ‘House of Expressions’ under Zucitva 2020 at Vegas Mall, Dwarka on 7th March 2020.
29. Faculty Coordinator for Online Career Counselling Session on ‘Careers in Management’ held on 3rd February,2021 organized by Department of Commerce in collaboration with Career Launcher.
30. Faculty Coordinator for Online Career Counselling Session on ‘Resume Writing’ held on 25th February,2021 organized by Department of Commerce in collaboration with Career Launcher.

Areas of Interest / Specialization

Sustainability, Consumer Behavior, Marketing, Accounting.

Subjects Taught
S No Year  Subjects Taught(Semester)
1 2013 Business Laws (I) & Corporate Tax Planning (V)
2 2014 International Business (VI)
3 2014 Business Laws & Micro-Economics (I) 
4 2015 Cost Accounting (IV), International Business (VI)
5 2015 Financial Accounting(I),Business Mathematics(III) &  Principles of Marketing(III)
6 2016 Corporate Accounting (II & IV)
7 2016 Financial Accounting and Computerised Accounting Systems(I)
8 2017 Corporate Accounting (II)
9 2017 Financial Accounting and Computerised Accounting Systems(I)
10 2018 Corporate Accounting (II)
11 2018 Financial Accounting (I)& E-Marketing (III)
12 2019 Corporate Accounting (II)
13 2019 Financial Accounting and Computerised Accounting Systems(I)
14 2020 Corporate Accounting (II)
15 2020 Financial Accounting (I) and Digital Marketing(III)
16 2021 Corporate Accounting(II)

 

Research Guidance
Publications Profile

1.Sehgal,D.(2015),Revisiting Hofstede: Is it Relevant in Globalized era, International Journal of Research in Economics, Commerce, and Management, 2231-4245, Vol No5, Issue No. 4
2.Sehgal,D.(2015), Human Resource Issues in International Business and Management:A Review, International Journal of Research in Commerce & Management, 0976-2183,Vol No.6,Iss No.4
3.Sehgal,D.(2015), Human Resource Issues and Challenges in Performance Based Management, Academicia: An International Multidisciplinary Research Journal, 2249-7137,Vol 5,Iss 8,pp 5-11
4.Sehgal,D.(2015), Fostering Sustainable Consumer Behavior: A Review, Academicia: An International Multidisciplinary Research Journal, 2249-7137,Vol 5,Iss 8,pp -24-30
5.Sharma K. & Sehgal,D.(2016), Assessing Sustainable Food Buying Behavior of Postgraduate students Journal of Commerce & Business Studies, Department of Commerce Volume 3, Issue 2, 2322-0767.
6.Inakshi & Gupta,D.(2017),Social Media Marketing : A Review on Trends, Directions & Diffusion, Inspira-Journal of Commerce, Economics & Computer Science, Volume 03, Issue No.2, April-June 2017, Vol No 3, No 2,pp-2395-7069

Published Books:
1.Yadav,R. & Gupta,D.(2018). Consumer Affairs and Customer Care, ISBN-978-93-87684-70-6 (First Edition)
2.Yadav,R. & Gupta,D.(2019). Consumer Affairs and Customer Care, ISBN-978-93-87684-70-6 (Second Edition)
3.Yadav,R. & Gupta,D. & Rana,S.(2020). Consumer Affairs and Customer Care, ISBN-978-93-87684-70-6 (Third Edition)

Conference Organization/ Presentations (in the last three years)

1. Deepti Sehgal (2016) on ‘Assessing Sustainable Food Buying Behaviour of Postgraduate Students:An Application of Theory of Planned Behavior’ in the 5th Annual International Commerce Conference on ‘Startup to Sustainability:Initiatives and Challenges’ organized by Department of Commerce,University of Delhi on November 4-5,2016.
2. Deepti Sehgal (2017) on ‘An Empirical Study on Car Usage Behaviour’ in the National Seminar on ‘Managing Indian Economy-Challenges for future’ organized  by Department of Management Studies, Deen Dayal Upadhyaya College, University of Delhi held on January 11,2017.
3. Deepti Gupta (2017). Online Consumer Reviews: A Review of Literature. ICSSR Sponsored National Seminar on Contemporary Strategies for Sustainable Development : Marketing & HR held on Friday, 10th November, 2017.
4. Deepti Sehgal & Khushbu Madan (2018). Predictors of Online Shopping Intentions: An Indian Perspective. 6th Annual International Commerce Conference on Digital Outreach & Future of Marketing Practices held on January 11-12, 2018.
5. Deepti Gupta & Khushbu Madan (2021). Predictors of Online Shopping Intentions: An Indian Perspective.3rd Joint International Virtual Conference on ‘Embracing Change & Transformation-Breakthrough Innovation & Creativity’ organized by K.R. Mangalam University, Gurugram on 11th-12th June 2021.

Research Projects (Major Grants/Research Collaboration)
Awards and Distinctions
Association With Professional Bodies

1. Indian Accounting Association, Delhi Chapter (DH-258).

Other Activities
Assignment, Notes for Students